Publisher's Synopsis
Taken from the highly successful Channel 4 show The 100 Greatest TV ads, this book reveals the anecdotes behind the 100 commercials featured in the show.
By the age of 35, the average person has seen 150,000 TV commercials. That's about 75,000 minutes - or two months of our lives - just watching commercials!
Bearing this in mind, The 100 Greatest TV Ads was bound to be a hit. Shown on Saturday April 29th on Channel 4 and presented by Graham Norton, it not only featured the top 100 TV ads ever, as voted by the public, it revealed the stories, the stars and the directors behind these commercials.
The book Sunday Times 100 Greatest TV Ads focuses on precisely that: the little anecdotes behind every commercial featured in the show.
If it is true that TV ads are the richest and most faithful daily reflection any society ever made of its range of activites, then this book may well be the best social commentary these past 5 decades have seen.