Catalogue de Bonneterie pour Dames, Hommes et Enfants.

[Fashion Catalogue] Au Bon Marché

Catalogue de Bonneterie pour Dames, Hommes et Enfants.

Jerseys et Nouveautés des Pyrénées.

Description: numerous highly detailed illustrations, pp. 40, 8vo, printed wrappers, rear panel with illustrated ranks of shirts and dickey collars, very good

Publication Details: Paris: G. Maurin, c.1895

Notes: Trading from its innovative Boileau-designed flagship store on the rue de Sèvres, Au Bon Marché, steered by the forwarding thinking Aristide and Marguerite Boucicaut, became a shopping megalith by 1880, with live entertainment for children, and a reading room for husbands to free their wives from browsing time restraints. Catalogues became a major sales' generator, with a rumoured six million issued to potential customers. This particular example includes tassled shawls, tartan capes, stockings, corsets and underwear, cycling apparel and 'jerseys fantaisie'....moreTrading from its innovative Boileau-designed flagship store on the rue de Sèvres, Au Bon Marché, steered by the forwarding thinking Aristide and Marguerite Boucicaut, became a shopping megalith by 1880, with live entertainment for children, and a reading room for husbands to free their wives from browsing time restraints. Catalogues became a major sales' generator, with a rumoured six million issued to potential customers. This particular example includes tassled shawls, tartan capes, stockings, corsets and underwear, cycling apparel and 'jerseys fantaisie'. HIDE

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Price: £60

Subject: Art & Architecture

Published Date: c.1895

Stock Number: 69238

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