Publisher's Synopsis
The new reputation equity for diverse CEOsPeople from diverse backgrounds struggle to land C-Suite jobs and their tenures are often shorter. One key but often overlooked reason for this is the failure to understand the importance of reputation management and communication as an integral part of diversity at the highest levels. We Need New Leaders helps aspiring CEOs from diverse backgrounds to land and keep the top jobs.Combining her MSc research with over 20 years' experience leading a global executive communications team, Charlotte Otter shows how aspiring leaders can master reputation management as a bridge to success.Beating the odds might seem hard, but the world needs a new and better cohort of leaders. Learn what you need to do to be seen and heard as the leader you are.
