To Sell Is Human

To Sell Is Human The Surprising Truth About Persuading, Convincing and Influencing Others

Paperback (21 Jun 2018)

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Synopsis

We're all in Sales now

Parents sell their kids on going to bed. Spouses sell their partners on mowing the lawn. We sell our bosses on giving us more money and more time off. And in astonishing numbers we go online to sell ourselves on Facebook, Twitter and online dating profiles.

Relying on science, analysis and his trademark clarity of thought, Daniel Pink shows that sales isn't what it used to be. Then he provides a set of tools, tips, and exercises for succeeding on each new terrain: six new ways to pitch your idea, three ways to understand another's perspective, five frames that can make your message clearer, and much more.

Book information

ISBN: 9781786891716
Publisher: Canongate Books
Imprint: Canongate
Pub date:
DEWEY: 303.342
DEWEY edition: 23
Sales rank: 12402
Number of pages: 260
Weight: 194g
Height: 130mm
Width: 264mm
Spine width: 17mm