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The Really Good Idea Test

The Really Good Idea Test

Paperback (08 Oct 2020)

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Publisher's Synopsis

Axiom Business Book Award Winner 2021 Got an idea?

  • Want an easy way to test, refine and validate your idea?
  • Wondering whether it's worth investing your time, energy and money?
  • Trying to work out your next step?
Put it to The Really Good Idea Test! Whoever you are and whatever your idea is, this book gives you 7 practical steps to find out if it is worth pursuing. Spring into action as you read, using proven techniques, hands-on templates and lots of real examples. By the end of the test you will be able to move forward with confidence, making decisions based on evidence of what people want and need, rather than incorrect assumptions.

Book information

ISBN: 9781292327099
Publisher: Pearson Education
Imprint: Pearson Business
Pub date:
DEWEY: 658.4012
DEWEY edition: 23
Language: English
Number of pages: ix, 208
Weight: 280g
Height: 139mm
Width: 215mm
Spine width: 25mm

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