Publisher's Synopsis
Businesses of all sizes are finding it increasingly necessary, in the face of demands from customers and shareholders, to develop environmentally-friendly policies for every aspect of their activities. Based on John Elkington's experience in advising such companies as ICI, Glaxo and Procter & Gamble, and conducting environmental audits for, among others, British Telecom, Novo Nordisk, Shell and TSB, this book quotes case studies in approaching the issues at all levels from the boardroom down. The topics examined include operating finance, legal and personnel departments, research, transport and office supplies.
