Publisher's Synopsis
Focusing on the strategic management of technology and innovation, this text combines text and cases. It features Harvard cases together with a section on developing new products and new business.
2nd Edition
Hardback (01 Apr 1995)
Not available for sale
Includes delivery to the United States
Out of stock
Focusing on the strategic management of technology and innovation, this text combines text and cases. It features Harvard cases together with a section on developing new products and new business.
ISBN: | 9780071149464 |
Publisher: | Irwin |
Imprint: | Irwin |
Pub date: | 01 Apr 1995 |
Edition: | 2nd Edition |
DEWEY: | 658.514 |
DEWEY edition: | 21 |
Number of pages: | 923 |
Weight: | 1820g |
Height: | 230mm |