Publisher's Synopsis
Providing an entertaining yet responsible look at how humans influence each other, Social Beings, 3rd Edition offers a refreshingly new approach, while maintaining the standard chapter topics of traditional social psychology texts.
Focusing on the five core social motives-to belong, to understand, to control, to self-enhance, and to trust, author Susan Fiske provides a highly readable and engaging narrative flow that integrates material showing the field's relevance to human problems and incorporates motivation, social evolution, and culture, not as after-thoughts, but as intrinsic features of the text. The third edition seamlessly mixes classic research with cutting edge topics that affect the current world of social psychology.
