Selling to the Affluent

Selling to the Affluent The Professional's Guide to Closing the Sales That Count

Paperback (16 Oct 1997)

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Publisher's Synopsis

Stanley explains the mindset and buying patterns of wealthy individuals, showing sales professionals how to approach this enormously attractive market. He gives practical advice on how to sell both products and services to these successful people.

Book information

ISBN: 9780070610491
Publisher: McGraw-Hill Education
Imprint: McGraw Hill
Pub date:
DEWEY: 658.804
DEWEY edition: 21
Language: English
Number of pages: 477
Weight: 666g
Height: 220mm
Width: 154mm
Spine width: 28mm