Product Innovation in the Global Fashion Industry

Product Innovation in the Global Fashion Industry - Palgrave Studies in Practice

Hardback (28 Nov 2017)

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Publisher's Synopsis

As an initial attempt to understand innovation in fashion, this volume focuses on product innovations, realizing that this industry is truly an innovative sector in which diverse technologies, science, art, and tradition have been merged, synthesized, and utilized to solve the needs and concerns of the end-users. In doing so, this book categorizes product innovation into three levels-materials, style and product development-and aims to present the broader scope of innovation in the global fashion industry with the hope that other sectors can learn from these developments and be inspired. 

Book information

ISBN: 9781137523488
Publisher: Palgrave Macmillan US
Imprint: Palgrave Pivot
Pub date:
DEWEY: 746.92
DEWEY edition: 23
Language: English
Number of pages: 145
Weight: 338g
Height: 155mm
Width: 217mm
Spine width: 17mm