Publisher's Synopsis
Based on six key areas of pricing policy, this study compares late-1990s pricing methods with those of the 1974 Atkin and Skinner study.
Paperback (31 Dec 1988)
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Based on six key areas of pricing policy, this study compares late-1990s pricing methods with those of the 1974 Atkin and Skinner study.
ISBN: | 9780948036453 |
Publisher: | CIMA Publishing |
Imprint: | CIMA Publishing |
Pub date: | 31 Dec 1988 |
DEWEY: | 338.520941 |
Language: | English |
Number of pages: | 53 |
Weight: | -1g |