1st Edition 2009
Paperback (23 Jul 2009)
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The topic of place branding is moving from infancy to adolescence. Many cities, and nations have already established their place brand and this well documented new book brings the fundamentals of place branding together in an academic format but is at the same time useful for practice.
| ISBN: | 9781349311675 |
| Publisher: | Palgrave Macmillan UK |
| Imprint: | Palgrave Macmillan |
| Pub date: | 23 Jul 2009 |
| Edition: | 1st Edition 2009 |
| Language: | English |
| Number of pages: | 324 |
| Weight: | 476g |
| Height: | 235mm |
| Width: | 155mm |
| Spine width: | 18mm |
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Published 18 Jun 2020
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