Publisher's Synopsis
Build a thriving consultancy with the updated edition of this classic bestseller
Having inspired generations of consultants and entrepreneurs around the world, the "Rock Star of Consulting" Alan Weiss returns with a revised and completely updated edition of his authoritative guide to consulting success.
Weiss provides his time-tested model on creating a flourishing consulting business, while incorporating and focusing on the many dynamic changes in solo and boutique consulting, coaching, and entrepreneurship. In addition to guidance on raising capital, attracting clients, and creating a marketing plan, he also gives brand new step-by-step advice on:
Harnessing today's global opportunities
Developing brands across markets
Creating and licensing intellectual property
Avoiding the pitfalls of social media
Landing unsolicited referrals through counterintuitive methods
Managing and organizing your time wisely
Succeeding in the face of continuing turbulence
Find out why this book has been the classic go-to for consultants for nearly twenty-five years, and learn how to grow your business into a $1 million-per-year firm today!
