Media Semiotics

Media Semiotics An Introduction

Paperback (29 May 1997)

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Publisher's Synopsis

Using examples such as the Wonderbra advertisements and the film Waterworld, Bignell presents an investigation of the critical approach to contemporary media studies and discusses the challenges posed by post-structuralist theory and postmodernism.

Book information

ISBN: 9780719045011
Publisher: Manchester University Press
Imprint: Manchester University Press
Pub date:
DEWEY: 302.23
DEWEY edition: 21
Language: English
Number of pages: 223
Weight: 336g
Height: 216mm
Width: 138mm
Spine width: 19mm