Marketing Masters

Marketing Masters Lessons in the Art of Marketing from Those Who Do It Best

1st Edition

Book (01 Jan 1988)

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Publisher's Synopsis

Describes marketing successes and failures, explains the importance of adapting to changes in the marketplace, and discusses market trends.

Book information

ISBN: 9780060158682
Publisher: Harper & Row
Imprint: Harper & Row
Pub date:
Edition: 1st Edition
DEWEY: 658.8
DEWEY edition: 19
Language: English
Number of pages: 216
Weight: -1g