Marketing Fundamentals, 1999-2000

Marketing Fundamentals, 1999-2000 - CIM Certificate Series

Paperback (20 Aug 1999)

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Includes delivery to the United States

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Publisher's Synopsis

Specially written for the Marketing Fundamentals module of the CIM Certificate course, this interactive coursebook includes tasks to help readers test what they have learned, practical examples to relate theory to practice, and revision tips

Book information

ISBN: 9780750643665
Publisher: Butterworth-Heinemann
Imprint: Butterworth-Heinemann
Pub date:
DEWEY: 658.8
DEWEY edition: 21
Number of pages: 176
Weight: 660g
Height: 297mm
Width: 210mm