Make Your Own Luck

Make Your Own Luck A DIY Attitude to Graphic Design & Illustration

Paperback (19 Feb 2014)

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Synopsis

From art school student to designer for Nike, Topshop, and Google, Kate Moross has lived the life that young graphic artists dream of. But it hasn't always been a smooth ride, and in this informative memoir and guide Moross offers true insider's tips on how to make it in a highly competitive field. Written in an approachable, forthright, and refreshingly honest tone, Make Your Own Luck features chapters on how to thrive in art school, developing your own style, how to self-promote, collaboration with other artists, how to deal with "copycats," and when to consider working for free. She also touches on the fine points of music packaging and videos, how to find an agent, and looks back on the touchstone moments that helped shape her career. Designed to mimic Moross's signature bold, brightly coloured style, this book is filled with dozens of examples of her work for companies such as Google, Adidas, and Nokia, as well as musicians including Simian Mobile Disco, Jessie Ware, Zomby, and Pictureplane. Irreverent and packed with enormously helpful tips for designers of all stripes, Make Your Own Luck is certain to become an indispensable guide for anyone interested in graphic art as a vocation or hobby.

About the Publisher

Prestel

Prestel

Prestel is one of the world's leading illustrated book publishers with a stunning list of beautifully crafted books on all aspects of art, architecture, photography and design. From the latest pop culture and fashion to major exhibition catalogues, Prestel ensures that quality reigns throughout everything they publish. Prestel is the publisher for art lovers, designers and those with an eye for beauty - young and old alike, Prestel appeals to all those with a passion for visual culture.

Book information

ISBN: 9783791349107
Publisher: Prestel
Imprint: Prestel
Pub date:
DEWEY: 741.6023
DEWEY edition: 23
Language: English
Number of pages: 224
Weight: 798g
Height: 241mm
Width: 192mm
Spine width: 21mm