MacroWikinomics

MacroWikinomics Rebooting Business and the World

Paperback (01 Aug 2011)

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Synopsis

The era of the monolithic, self-contained, inwardly focused corporation is over. In Wikinomics Don Tapscott and Anthony D. Williams showed how the internet is changing the way the very smartest business managers think about structures and strategies in the 21st century. Now, in MacroWikinomics, they demonstrate how this revolution in thinking is spreading outwards to other sectors - from education and scientific institutions, to entertainment and media, to government and democracy. MacroWikinomics is a groundbreaking and definitive look at achieving success for a new century, a new media, a new generation and a new economy.

Book information

ISBN: 9781848877214
Publisher: Atlantic Books
Imprint: Atlantic Books
Pub date:
DEWEY: 303.4833
DEWEY edition: 23
Language: English
Number of pages: 424
Weight: 412g
Height: 197mm
Width: 132mm
Spine width: 34mm