Publisher's Synopsis
This edition contains an increase in coverage of technology's impact on the international market arena and a more comprehensive website, helping to provide updates to text content in this continually changing field.
International Marketing
14th Edition, International student Edition
Paperback (16 Jan 2009)
Not available for sale
Includes delivery to the United States
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Book information
| ISBN: | 9780071084215 |
| Publisher: | McGraw-Hill Education |
| Imprint: | McGraw-Hill Education/Asia |
| Pub date: | 16 Jan 2009 |
| Edition: | 14th Edition, International student Edition |
| DEWEY: | 658.84 |
| DEWEY edition: | 22 |
| Number of pages: | 711 |
| Weight: | 1458g |
| Height: | 278mm |
| Width: | 221mm |
| Spine width: | 23mm |
