International Business Strategy

International Business Strategy

Paperback (30 Jun 1995)

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Publisher's Synopsis

Provides a phase model of international business development, enabling a company's current and future strategic position and imperatives to be identified.

Book information

ISBN: 9780273607120
Publisher: Pearson Education
Imprint: Financial Times Press
Pub date:
DEWEY: 658.049
DEWEY edition: 21
Language: English
Number of pages: 368
Weight: 716g
Height: 242mm
Width: 188mm
Spine width: 24mm