How to Set Up & Run a Fashion Label

How to Set Up & Run a Fashion Label

Second edition

Paperback (19 Sep 2012)

Not available for sale

Includes delivery to the United States

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Publisher's Synopsis

No matter how talented you are as a designer, if you are going to run a successful fashion label you also need to know about business-from marketing and PR to manufacturing your collection, and where to find the money to finance it all. This new, expanded edition contains information on e-commerce, sustainability, five new case studies, and updated images throughout.

Book information

ISBN: 9781856698931
Publisher: Laurence King Publishing
Imprint: Laurence King Publishing
Pub date:
Edition: Second edition
DEWEY: 338.47687
DEWEY edition: 23
Language: English
Number of pages: 200
Weight: 562g
Height: 250mm
Width: 175mm
Spine width: 15mm