Publisher's Synopsis
In this fascinating book, innovation expert Scott Anthony and his impressive team of coauthors use groundbreaking research in behavioral science and provide a first-of-its-kind playbook for empowering individuals and teams to be their most curious and creative--every single day.
- Takes groundbreaking habit research and applies it to innovation.
- A comprehensive list of innovative practices and nudges from companies around the world--from Amazon and Google, to small startups and banks, to the Salvation Army.
- Well-researched and full of case studies.
- Provides advice on how leaders can create their own nudges and behavior hacks to get their teams to be more innovative.
Audience: Managers tasked with innovation efforts and their teams.
