Publisher's Synopsis
We live in an era in which privacy and data protection are daily news items. This tendency demonstrates that privacy and data protection are taken seriously in wide circles of our society. Most of the time, however, issues relating to privacy and data protection are not newsworthy because these rights have been so well protected. It is the scandals that make the news, the latest example being the NSA affair, which has dominated the news for months. These news stories create a feeling of discomfort and lead to diminishing trust - diminishing trust of citizens in companies they deal with, in their governments, in supranational entities such as the European Union, in the law, and diminishing trust between countries. This book defines the restoration of this trust in relation to privacy and data protection as the most pressing challenge.