Changing Alliances

Changing Alliances The Harvard Business School Project on the Auto Industry and the American Economy

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Publisher's Synopsis

Examines the history of the American automobile industry, discusses the impact of foreign competition, and analyzes the management strategies of automobile companies.

Book information

ISBN: 9780071032308
Publisher: Harvard Business School Press
Imprint: Harvard Business School Press
Number of pages: 333
Weight: -1g

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