Publisher's Synopsis
Advance reading copies available to reviewers and stores. Galleys will be available from November 2019.
Media mailing of advance reading copies to a wide range of book reviewers at national and local media, including trade journals, newspapers, magazines, websites, zones, literary blogs, magazines, newspapers and French‐American foundations and organizations.
Social media campaign ‐ online giveaways, competition and e‐mail campaign. Promotion through: www.gallicbooks.com Twitter and Facebook promotion to include contests and giveaway.
Emphasise Sam Taylor's involvement and push for events appearances, including a possible panel discussion between Sam and Jean-Baptiste Andrea. Sam is a British translator but lives in Texas. He is the translator of several of the most successful French novels in translation in recent years, including HHhH, Lullaby/The Perfect Nanny, The Truth about the Harry Quebert Affair, and The Heart, which won the French-American Translation Prize.
Praise for Sam Taylor's translations:
'Stunningly well-written, ravishingly translated… Sam Taylor clearly undertook this project as an act of love' Lionel Shriver (on The Heart)
'Sam Taylor's seamless translation… of the French novel that has taken the world by storm' Daily Telegraph (on The Truth About the Harry Quebert Affair)
'Sam Taylor must have enjoyed himself producing this excellent translation, capturing both Binet's fast-tempo delivery and the riot of borrowed voices… It is a superb achievement' Times Literary Supplement (on The Seventh Function of Language)
Praise for Sam Taylor's own novels:
'An extraordinary novel... meticulously written and vividly imagined' The Independent (on The Island at the End of the World)
'A heady mix of sex, violence, intrigue and treachery' The Guardian (on The Ground is Burning)
Use Moby Dick as a point of reference to create a broad 'recognition' of some of the themes of the book - "everyone has their own white whale" or similar.
Organise blog tour around "What would you give a hundred million years and a day for?" Encourage personal and creative content rather than standard "review - giveaway - extract" format, and have each blogger host a giveaway around readers answering the same question.
Look at palaeontology and mountaineering magazines/groups/youtubers and consider more in-depth collaborations with groups. Target influencers known for interest in mountain climbing/endurance sports/celebrities who have taken part in expeditions.
Target reading groups. Discussion points include the moral dilemmas around feats of endurance and extreme sports - putting yourself and others in danger in pursuit of a dream. What is worth risking your life for?
Awards targets:
Man Booker International
Specsavers INTL book of the year
Republic of Consciousness Prize
French-American Prize
Oxford-Weidenfeld Prize
Scott Moncrieff Prize
IBW
