Truth

Truth 13 Reasons to Question Everything You Are Told

Paperback (11 Jul 2019) | English

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Synopsis

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'Macdonald zeros in on the slipperiness of factuality, offering an array of case studies from the worlds of history, commerce and - of course - politics.' New York Times

True or false? It's rarely that simple.

There is always more than one truth in every story. Eating meat is nutritious but it's also damaging to the environment. The Internet disseminates knowledge but it also spreads hatred. As communicators, we select the truths that are most useful to our agenda.

We can select truths constructively to inspire nations, encourage children, and drive progressive change. Or we can select truths that give a false impression of reality, misleading people without actually lying. Others can do the same, motivating or deceiving us with the truth.

In Truth, communications strategy expert Hector Macdonald explores how truth is used and abused in politics, business, the media and everyday life. Combining great storytelling with practical takeaways and a litany of fascinating, funny and insightful case studies, Truth is a chilling and engaging read about how profoundly our mindsets and actions are influenced by the truths that those around us choose to tell.

For fans of Factfulness, A Field Guide to Lies and Statistics and The Art of Thinking Clearly, a fascinating dive into the many ways in which 'competing truths' shape our opinions, behaviours and beliefs.

About the Publisher

Black Swan

Black Swan

Black Swan is an imprint of Transworld Publishers and publishes bestselling authors such as Bill Bryson, Sophie Kinsella, Kate Atkinson and Joanne Harris in paperback.

Book information

ISBN: 9781784163105
Publisher: Transworld
Imprint: Black Swan
Pub date:
DEWEY: 121
DEWEY edition: 23
Language: English
Number of pages: 346
Weight: 244g
Height: 127mm
Width: 197mm
Spine width: 22mm