Streampunks

Streampunks YouTube and the Revolutionaries Remaking Entertainment

Paperback (07 Sep 2017) | English

Save $3.15

  • $19.13
  • $15.98
Add to basket

Includes delivery to USA

6 copies available online - Usually dispatched within 48 hours

Synopsis

***Axiom Business Book Award Winner!***



Something massive is shifting in the world of entertainment.

Across the planet, humans spend more of their free time watching video than doing anything else. But increasingly it's not TV they're watching, but online video. In 2016, Swedish vlogger PewDiePie made a record $15 million from his YouTube videos, beating Hollywood A-listers like Harrison Ford, Julia Roberts and Amy Adams. Something massive is shifting in the world of entertainment.

Since its founding in 2005, YouTube has become the first and only truly global media platform, with over a billion users worldwide. It has changed the media industry as profoundly as the development of radio, film and television. In Streampunks, YouTube's Chief Business Officer Robert Kyncl gets to the heart of this creative revolution through behind-the-scenes stories of its biggest stars - YouTubers like Tyler Oakley, Lilly Singh, and Casey Neistat-and the dealmakers brokering the future of media, like Scooter Braun, who scouted 12-year old Justin Bieber on YouTube, and Vice media mogul Shane Smith who used the platform to turn young people onto news and current affairs.

By giving anyone with a smartphone their own TV channel, YouTube is fuelling a new creative boom. Not only is it generating the new faces of entertainment, but also changing how students are taught, how social issues are discussed and how small businesses advertise and develop.

Streampunks is the definitive book on the modern pop-culture juggernaut Youtube, the platform remaking the face of entertainment.

About the Publisher

Virgin Books

Virgin Books

Our list is a diverse and far-reaching one. Primarily a non-fiction house, we publish across a broad range of subjects from popular science, humour and biography to health and lifestyle, TV tie-ins, sport and reference. We also publish a small dark-fiction list and series fiction. Our aim is to publish innovative, high-quality and commercial titles that make a difference. We also have a strong and exciting backlist containing names such as Charles Bukowski and Spike Milligan.

Book information

ISBN: 9780753545928
Publisher: Ebury Publishing
Imprint: Virgin Books
Pub date:
DEWEY: 302.231
DEWEY edition: 23
Language: English
Number of pages: 240
Weight: 358g
Height: 154mm
Width: 234mm
Spine width: 25mm